ChatGPT vs. ChatGPT Plus: AI Chatbot Updates That You Need to Know

If you’ve been on the internet recently, you’ve probably heard of OpenAI’s ChatGPT, the conversational AI tool that’s taken the marketing world by storm. But with ChatGPT Plus now on the scene, which version packs the most punch for your marketing needs? As a marketer or business owner, you may be wondering if an upgrade […]
The Value of Fractional Marketing: Flexible and Cost-Effective Marketing Solutions

Are you struggling to keep up with your marketing needs, but don’t want to commit to hiring more full-time employees? Managing your marketing can be challenging, especially when you’re dealing with employee extended leave, open positions that have been hard to fill, or events that are taking away resource time and management. So what are […]
The Benefits of Outsourced Marketing Solutions for Businesses

Are you feeling overwhelmed by your company’s marketing needs? Do you struggle to stay competitive in today’s fast-paced digital landscape? As a business owner, you know that effective marketing is essential for success, but managing it all in-house can be a daunting task. Luckily, outsourced marketing solutions can provide your business with the expertise it […]
Conversational AI Marketing Tools: Key Takeaways from AMA Nashville’s ChatGPT Panel Discussion

As digital marketing evolves, the use of artificial intelligence for marketing will only continue to rise. At Brand Mark Digital, we’re all about AI marketing tools! In a recent collaboration with AMA Nashville and Nashville NAWBO, I had the opportunity to moderate a ChatGPT panel discussion with Nashville’s marketing community, including a few of AMA […]
Top Marketing Trends Brands Should Watch in 2023: Part 1

As our industry evolves, brands need to stay ahead of the curve to be successful. Check out the top marketing trends brands should watch in 2023!
How to Leverage Your Marketing Automation Tools for Networking

According to Hubspot, marketing automation implementation can lead to a 14.5% increase in sales productivity and a 12.2% reduction in marketing overhead. In addition, marketing automation can assist with increasing your sales leads and boosting your ROI. Sounds great for your business, right? The worldwide market for marketing automation solutions is anticipated to almost triple […]
Is it Time to Rebrand? Part Two

In our first blog on rebranding, we focused on what branding is and why it’s so important for your company. Now you’re ready to take the long-awaited next step: you’ve decided it is in fact time to rebrand your company. Hooray! But where do you start? Let’s break it down together. It’s Time to Rebrand—7 […]
How to Avoid The Dreaded Email Unsubscribe

Find five simple tips to help grow your email marketing success, and avoid getting ghosted by your contacts.
Why Does Mobile Website Performance Matter?

How long has it been since you’ve taken stock of your mobile website performance? Find out why it matters.
Back to the Basics: What is Outsourced Marketing?

Let’s face facts. It’s not unusual for businesses to struggle with generating growth and connecting with their audience. Often, businesses invest so much into product development or service expansion but forget to invest in their marketing strategy! Digital media is a central part of the consumer experience—choosing to forego a sound communications plan is actually […]